MY SERVICES
Explore my tailored consulting services, each designed to help your brand grow with purpose and precision.
Brand Strategy & Positioning
A deep dive into defining and refining your brand’s unique identity, ensuring it resonates with your target audience and stands out in a competitive market.
What’s Included:
- Brand Identity Development: Define brand mission, vision, and values.
- Audience Profiling: Identify target customer segments and tailor messaging to resonate with each.
- Competitive Positioning: Analyze competitors and craft a unique market position.
- Visual & Verbal Guidelines: Create guidelines for consistent tone, messaging, and visual style.
Benefits: Build a clear and memorable brand that connects authentically with your audience, driving loyalty and long-term growth.
Marketing Campaign Planning & Feedback
End-to-end campaign planning designed to align with brand goals, plus strategic feedback on creative assets to ensure brand consistency and impact.
What’s Included:
- Campaign Strategy Development: Map out campaigns based on product launches, seasonal goals, or brand milestones.
- Content & Messaging Framework: Define core messages and content ideas that align with campaign goals.
- Asset Review & Feedback: Provide creative feedback on visuals, copy, and layout to maintain brand quality.
- Timeline & Execution Plan: Outline steps and key dates to keep campaigns on track.
Benefits: Ensure each campaign is strategically planned and visually aligned, driving engagement and brand awareness.
Creative Direction & Feedback
Ongoing creative direction and detailed feedback on brand assets to maintain high standards and ensure that all brand materials align with the strategic vision.
What’s Included:
- Visual & Copy Review: Assess brand visuals, ads, and other assets to ensure quality and alignment with brand messaging.
- Feedback Sessions: Regular feedback sessions to review creative progress and suggest improvements.
- Guidelines for Consistency: Develop mini-guidelines for asset creation, such as social media posts, website visuals, or email designs.
- On-Call Advisory: Availability for quick consults or check-ins on an as-needed basis.
Benefits: Maintain a cohesive and impactful brand presence, ensuring every piece of content strengthens the overall brand identity.h your audience, driving loyalty and long-term growth.
Website & Digital Presence Audit
A comprehensive review of your website and online presence, focusing on user experience, brand consistency, and strategic improvements for greater engagement.
What’s Included:
- User Experience Assessment: Identify areas of improvement in site navigation, layout, and customer journey.
- Brand Consistency Review: Ensure messaging, visuals, and overall site tone align with brand identity.
- SEO & Performance Check: Perform a basic SEO check and review website speed, image optimization, and technical performance.
- Actionable Recommendations: Provide a list of prioritized recommendations for immediate and long-term improvements.
Benefits: Optimise your digital presence for a better user experience, stronger brand consistency, and increased conversion potential.
Retainer Services for Ongoing Strategy & Support
Monthly retainer package offering continuous strategic support, creative direction, and campaign planning for brands needing regular guidance.
What’s Included:
- Monthly Strategy Sessions: Regular sessions to align on new goals, adjust strategies, and discuss ongoing brand needs.
- Campaign Planning: Assistance with planning and structuring upcoming campaigns.
- Creative Feedback on Assets: Ongoing feedback on digital assets, including ads, social media posts, and website updates.
- Quarterly Performance Review: Analyze campaign outcomes and make recommendations for optimization.
Benefits: Benefit from consistent support to adapt to changing brand needs, refine strategies, and maintain a cohesive brand identity over time..